Yes! Our most beloved reality tv show has gone to my beloved home county of Kent. Not just any part of Kent but Planet Thanet itself! Margate was the destination of choice in this rebranding exercise.
While one team took the family approach (Ben thought to rebrand Margate with the slogan "the epitomy of English beauty", this was despite actually having visited it!), the other decided to rebrand one of the most deprived areas of the country as a "gay destination". Erm... okay... that's a bit random. I think team member Howard might think aiming for the pink pound is always the solution to any business problem.
Anyway, who most successfully rebranded Margate? The town officials who organised this, when did one hear about anything in Thanet quite this much? They need a raise!
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